Lifesux is an all Italian brand with the aim of bringing lately lost American streetwear to Italy.
The garments offered are quite basic but they certainly stand out among many others thanks to bright colors and the excellent quality of materials. In Lifesux collections you can find generally monochromatic hoodies, tees, and shorts except for trousers and shirts available in black / white checkerboard colorway only, which has now become a trademark.
Lifesux is inspired by 90s culture colors (it particularly refers to the lost daily use of clothing) as well as art and music.
Lifesux SS18 collection is available in store and online as well.
