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PUMA was founded by Rudolf Dassler, the brother of Adi Dassler, founder of adidas. From the 50s to today it has become one of the most iconic brands in the world of sportswear. Today, in addition to producing shoes for the fastest athletes on the planet, it actively collaborates with famous designers such as STAPLE, STAMPD or TRAPSTAR to bring innovative and fashionable projects in the world of sport.